Professional Essays Writer Paul Levy: Taking Charge of the Beth Israel Deaconess Medical Center (A)

David A. Garvin, Michael A. Roberto

Leadership & Managing People

On January 7, 2002, Paul Levy became CEO of the Beth Israel Deaconess Medical Center, a troubled organization, in serious financial difficulty. This case describes the situation Levy inherited, his negotiations prior to taking the job, and his first six months as CEO.

Communication, Corporate governance, Decision making, Leadership, Managing people

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Professional Essays Writer Henry Tam and the MGI Team

Jeffrey T. Polzer, Ingrid Vargas, Hillary Anger Elfenbein

Leadership & Managing People

Within a short time frame, seven diverse team members assemble to write a business plan for a new company and struggle to define their roles, make decisions together, and resolve conflict. Henry Tam, a second-year Harvard MBA student, who joins an aspiring start-up company and a fellow classmate to enter the school’s business plan contest. The founders of the company are two internationally accomplished musicians and a 1987 Harvard MBA, all Russian, who are trying to create, produce, and sell a unique computer-based music game. Conflict builds as the team generates a range of ideas about how to market their product, but has trouble agreeing on which ideas to pursue. Henry Tam wrestles with how to fix the problems that have hindered the team’s progress.

Collaboration, Communication, Conflict, Customers, Diversity, Entrepreneurship, IT, Leadership, Leading teams

Professional Essays Writer Medisys Corp.: The IntensCare Product Development Team

Anne Donnellon, Joshua D. Margolis

Organizational Development

When students have the English-language PDF of this Brief Case in a coursepack, they will also have the option to purchase an audio version.Key topics include designing teams, managing teams, managing conflict, group dynamics, project management, product development , interdepartmental relations, and organizational change. MediSys, a U.S.-based medical equipment maker, has been developing IntensCare, a new medical system for monitoring intensive-care patients. MediSys has invested heavily in IntensCare, which is eagerly awaited by the market. The product development team, representing several functional areas of the company, has been working on the product for six months but is now running into significant problems with the product design, the schedule, and their own group dynamics. Recently, pressure increased when they learned that two more powerful competitors had begun work on their own products for this market. Several team members are concerned about meeting the team’s targets. Struggling especially hard to overcome the various problems is the marketing manager who has profit-and-loss responsibility for IntensCare.

Communication, Conflict, Leadership, Organizational culture, Product development, Project management

Professional Essays Writer Sephora Direct: Investing in Social Media, Video, and Mobile

Elie Ofek, Alison Berkley Wagonfeld

Sales & Marketing

Julie Bornstein, senior vice president of Sephora Direct, is seeking to double her budget for social media and other digital marketing initiatives for 2011. A number of digital efforts implemented in the past two years seem to be bearing fruit, and there is a desire to intensify Sephora’s social media, online video, and mobile presence. Bornstein must justify the need for the additional funding, determine how best to allocate the money across the various platforms, and establish effective ways to measure return on investment (ROI) for digital marketing spending . She must also take into account that the funding requested will likely come at the expense of Sephora’s traditional marketing programs. Importantly, Bornstein needs to begin thinking about a cohesive long-term strategy that clearly identifies the role digital platforms play and how they help Sephora maintain its leadership position in the prestige beauty care space. The constant emergence of new players, such as Groupon and Shop Socially, the growing power of social media platforms such as Facebook, and the way consumer behavior and user generated content are rapidly evolving in a digital era, make her task all the more challenging.

Communication, Government, Marketing

Professional Essays Writer HBR’s 10 Must Reads 2017: The Definitive Management Ideas of the Year from Harvard Business Review

Harvard Business Review, Clayton M. Christensen, Adam M. Grant, Vijay Govindarajan

Leadership & Managing People

A year’s worth of management wisdom, all in one place. We’ve reviewed the ideas, insights, and best practices from the past year of Harvard Business Review to keep you up-to-date on the most cutting-edge, influential thinking driving business today. With authors from Clayton M. Christensen to Adam Grant and company examples from Intel to Uber, this volume brings the most current and important management conversations to your fingertips. This book will inspire you to: Rethink the way you work in the face of advancing automation; Transform your business using a platform strategy; Apply design thinking to create innovative products; Identify where too much collaboration may be holding your people back; See the theory of disruptive innovation in a brand new light; Recognize the signs that your cross-cultural negotiation may be falling apart. This collection of articles includes “Collaborative Overload,” by Rob Cross, Reb Rebele, and Adam Grant; “Algorithms Need Managers, Too,” by Michael Luca, Jon Kleinberg, and Sendhil Mullainathan; “Pipelines, Platforms, and the New Rules of Strategy,” by Marshall W. Van Alstyne, Geoffrey G. Parker, and Sangeet Paul Choudary; “What Is Disruptive Innovation?,” by Clayton M. Christensen, Michael Raynor, and Rory McDonald; “How Indra Nooyi Turned Design Thinking into Strategy,” an interview with Indra Nooyi by Adi Ignatius; “Engineering Reverse Innovations,” by Amos Winter and Vijay Govindarajan; “The Employer-Led Health Care Revolution,” by Patricia A. McDonald, Robert S. Mecklenburg, and Lindsay A. Martin; “Getting to Si, Ja, Oui, Hai, and Da,” by Erin Meyer; “The Limits of Empathy,” by Adam Waytz; “People Before Strategy: A New Role for the CHRO,” by Ram Charan, Dominic Barton, and Dennis Carey; and “Beyond Automation,” by Thomas H. Davenport and Julia Kirby.

Change management, Collaboration, Communication, Competition, Data, Disruptive innovation, Health, IT, Marketing, Negotiations, Organizational structure, Psychology, Talent management